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Ironman Kona calling for flying Swede Patrik

Kona calling for flying Swede Patrik

“Kona is, and has always been, the biggest IRONMAN race in the world.”If you had any doubts about the importance of …

Inspiration The simple trick to running fast downhill

The simple trick to running fast downhill

Jumping out of helicopters and hot air balloons. That’s what’s next on HOKA trail athlete Dani Moreno’s bucket list. An …

Humans of HOKA The masterminds behind the Fly Collection

The masterminds behind the Fly Collection

In February 2018, we introduced the Fly Collection — an entirely new collection that looks different than anything we’…

Huck X HOKA How running saved a DJ’s life

How running saved a DJ’s life

Louisahhh has been touted as techno’s next superstar, but to get there she’s battled addiction and convention. Her …