HOKA ONE ONE® was created with one goal in mind — make running easier. We do things differently, from the look of our shoes all the way to the technologies that make them possible. If you’ve ever worn a pair, you know what the HOKA difference feels like, but there's a lot that goes on behind the scenes.
HERE'S HOW WE DO IT
MARSHMALLOW SOFTNESS
Ultralight and endlessly cushioned, HOKA midsoles offer shock absorption, comfort and support in varying degrees of thickness
THE WHEELS TO MOVE YOU FORWARD
Designed to drive runners forward, Meta-Rocker geometry complements the natural gait cycle and reduces the height differential between heel and toe.
THE BUCKET SEAT
The Active Foot Frame functions like the bucket seat in a race car, cradling the heel and embedding the foot securely into the midsole.
INTELLIGENT CUSHIONING
A two-part midsole that delivers a cushioned landing and responsive toe-off, PROFLY™ provides a uniquely soft and snappy ride.
STABILITY WITH FREEDOM
Designed to combat overpronation, J-Frame™ innovation delivers extended support with a firmer foam on the medial site where the foot typically rolls inward.
AGGRESSIVE PROPULSION
Designed to provide a propolsive ride, the carbon fibre plate curls under toes to deliver a smooth transition through the gait cycle.
EFFORTLESSLY SMOOTH TRANSITIONS
Building on HOKA heritage, the extended HUBBLE® heel is designed to limit impact on the body and create smoother heel-to-toe transitions.